Blake’s Blog

Do B2B Companies Need a Brand Voice?

by Blake
June 20, 2020June 20, 2020

“My company really only deals with other businesses — is brand voice really all that important?” The short answer is YES. Brand voice is just as important for B2B companies as it is for B2C. The reason is simple: Companies… Read More »Do B2B Companies Need a Brand Voice?

Why Your Brand Needs Its Own Voice

by Blake
June 19, 2020June 19, 2020

“Eww, does my voice really sound like that?” Raise your hand if you’ve ever said that after hearing a recording of your own voice… (raises hand) When you “hear” your own speaking voice, you’re not hearing it the same way… Read More »Why Your Brand Needs Its Own Voice